*Contains concentrated omega-3s, in a convenient one-a-day dose
*Burstable capsule, suitable for children 1 to 12 years of age
*Supports children’s mood, learning and behaviour
*Supports healthy development and functioning of the brain and eyes
*Natural raspberry-orange flavouring
*No artificial sweeteners
*Tooth-friendly formula
*Fish oil is tested for mercury, dioxins, PCBs and heavy metals

Blackmores Kids Fruity Fishies provide the omega-3 essential fatty acids EPA and DHA in a dosage form that’s easy to administer to children aged 1 to 12 years.
Fatty acids are incorporated into every cell membrane in the body in the form of compounds called phospholipids. Cell membranes play the vital role of regulating what goes into, and what comes out of, each cell. For example, when a cell membrane is functioning optimally, it retains vital nutrients and electrolytes, has the ability to communicate with other cells, and is responsive to hormones.
The types of phospholipids present in the body influence the integrity and fluidity of the cell membranes. Cell membranes that are predominantly comprised of phospholipids from essential fatty acids such as those found in Blackmores Fruity Fishies function more effectively than those derived from saturated fats or trans fatty acids.
Omega-3 fats play an important role in the development and functioning of the brain during the early stages of life. They also support normal mood, behaviour and learning in children.
As well as their role in the brain, omega-3s help maintain eye function and support healthy vision.
The body can only manufacture limited amounts of omega-3 fatty acids so children must obtain them from dietary sources such as fish, or from supplementation.